News (21%), real crime (18%), sports (17%), and health (17%) are other prominent categories. Many individuals really use podcasts as a kind of audio entertainment, thus it seems sense that a lot of Americans enjoy humor. 10) Around 22% of Americans who listen to podcasts enjoy the comedy subgenre: This year, the platform will likely surpass Apple.Īccording to Statista's statistics on podcast listeners, 28.5 million people subscribe to Apple Podcasts each month. 9) 32.5 million people use Spotify to listen to podcasts each month: It's encouraging to know that figure will probably increase in the years ahead given how popular podcasting is becoming. It's important to note that 50% of UK adults have listened to a podcast before if you want to produce a podcast with a UK audience in mind. This information demonstrates that many artists launch podcasts only to give up on them very quickly, inflating the statistics.Ĩ) In the UK, 50% of adults have listened to podcasts: 7) People assert that there are over 2 million podcast shows:Īccording to Apple, their platform hosts over 2 million podcasts.Īlthough it is an astounding amount, it is important to note that nearly half of them only have three episodes or less. In the US, particularly with the younger generation, Spotif is the most popular platform for podcast listeners. 6) The most popular podcasting platform is Apple Podcasts, followed by Spotify.Īpple Podcasts is the most popular platform for podcast listeners worldwide, with a share of 41.3% and higher, according to Buzzsprout Platform Stats.Īccording to Buzzsprout Platform Stats, Apple Podcasts is the most popular platform for global podcast listeners, with a share of 41.3% and 57,784,043 podcast downloads, followed by Spotify in second place with 30.2% of users and 42,216,588 downloads, and then the Web Browser, Google Podcasts, and Apple iTunes. 5) American Listeners Enjoy Podcasts:īy the end of 2023, the number of Americans listening to a weekly podcast is projected to reach an astounding 103.6 million, or about one-third of the country's population.Īdditionally, this trend is expected to continue, with predictions for listenership of roughly 109.1 million in 2024, 114.7 million in 2025, and an astonishing increase to 119.4 million by the end of 2026. The country with the most podcast usage is Australia, according to the Edison Research Infinite Dial 2023.Ī significant 43% of Australians 12 and older have listened to a podcast in the last month, and 33% of people in this age group have done so in the previous week.ġ0% of Australians ages 12 and over listen to podcasts on a daily basis.Īustralians prefer Apple Podcasts (11%), followed by YouTube (24%), Spotify (34%), and Apple Music (24%).Īpple Podcasts cannot be accessed on Android smartphones, which is a disadvantage given that Kantar estimates that Android has a commanding 51.6% market share in Australia. Download these Free EBooks: Introduction to digital marketing 4) Australians Enjoy Podcasts a Lot: Given the prevalence of internet access globally, it is only logical to think that there are podcasts available in more languages. This implies that anyone with something to say may simply create content everywhere there is reliable high-speed internet connectivity. That is more language support than the majority of social networks offer.Īnd it's not surprising either, given that all you actually need to create a podcast is a mechanism to capture, edit, and publish audio. 3) There are podcasts in more than 100 different languages: 2) Chile has the fastest-growing podcasting industry:Ĭhile has had an 83.9% increase in podcasting, making it a hotspot for this kind of media.Īrgentina, Peru, Mexico, and China are the nations that lag behind Chile but aren't too far behind. That implies that it should be simple to locate something that appeals to you. Over 2 million podcasts and more than 48 million episodes of podcasts are available for download on Apple Podcasts. Over 4.1 million podcasts are registered as of right now. There are several alternatives accessible to you if you're trying to find a new podcast. Let's start now! Boost Your Skills by Learning: Digital Marketing Table of Content: Podcast Statistics You Need to Know Podcast Statistics You Need to Know: 1) Over 4.1 million podcasts have been registered globally: This information includes their popularity in the UK and throughout the world, the most popular listening platforms, and much more.
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